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A Brand Management Stylized PPT-to-Video Promo Example

by Kenneth Rudich

What better way to illustrate the creative flair of a well-crafted Stylized PowerPoint-to-Video than with a promo of a services offering?

This stylized PPT-to-Video promo is based on the text that was written for a static web page.  You can experience the difference in impact between the two by going to the text-based page here, and then view the transformation of that content into the promo above.

These two examples are emblematic of how important variety and quality have become in the modern world of brand management.  Both content delivery mechanisms have their place.  Together, they expand the scope and reach of a brand by giving it greater visibility across numerous platforms.

The New Face of Content Marketing

As we’ve mentioned before, our signature style PowerPoint-to-Video format is an amalgamation of text, graphics, music, pictures and video.   By combining the virtues of each into a single viewing experience, you end up with a delivery mechanism that is uniquely different from the other available options.  As such, it adds variety.

Best of all, however, it can be done even if you don’t have deep pockets for doing it.  Plus, it competes well against other forms of rich media when the intent is to set yourself apart in an otherwise cluttered world of products and services.

Brand Re-Use & Re-Purposing

At the same time, the individual components of this amalgamation can be re-used on several other platforms like a slideshare outlet, sites for pictures or graphics, eBooks, social media, live presentations and more.  They also can be re-purposed.  This kind of versatility greatly enhances the ROI of the overall effort that goes into creating a Stylized PPT-to-Video.

It borders on being an immaculate solution for today’s rich media challenge while executing a brand management initiative.

Let us know your thoughts and suggestions on this subject. 
 
Twitter: http://twitter.com/KenRudich
LinkedIn: LinkedIn: http://www.linkedin.com/in/KenRudich
Email: ken@marketing-strategy-management.com

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