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the future outlook for mobile marketing training video pt8B

by Kenneth Rudich

In Part A, we explored some consumer trends to keep an eye on in mobile marketing over the next few years.  In this module, we’ll look at some key mobile operator trends and some device trends to also watch. 

It will be important for you to understand how each of these is shaping the mobile landscape — not only individually but in concert with one another – and then, of course, the impact it is having, or will have, on your marketing strategy.

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