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social good campaign-fitness, quality of life and business

Fitness as a Social Good

fitness as a social good

by Kenneth Rudich

Fitness speaks to the body’s ability to function efficiently and effectively.

why push fitness?

Remaining fit helps to increase the quality and years of a healthy life in three significant ways.

First, it aids with promoting individual fitness – where the ness is a state of being, the product of being fit.  It results in your body functioning efficiently and effectively.  Anybody at any age has the potential for achieving or improving fitness (but always check with your doctor before starting a fitness program).

The second significant contribution is to reduce the risk for disease.   A sedentary lifestyle – one in which there is too little movement – can make an individual prone to unhealthy conditions like diabetes, osteoporosis, obesity, back problems, and premature aging.  It also invites the advent of cardiovascular disease such as heart attacks, clogged arteries, and strokes. 

Third, a substantial absence of fitness within any sizable population can cause larger social ills in the form of decreased productivity, higher workplace absenteeism, skyrocketing healthcare costs, and rising insurance rates.  This not only hurts the community as a whole, but it also affects the individuals within it.  Furthermore, let’s be honest: asking a government to help contain the cost of healthcare when the citizens themselves are doing little about it is more than just a little hypocritical.

These are just a few of the reasons for advocating the pursuit of fitness among individuals, groups and society at-large.  I’ll bet you can think of at least a handful more.

advocating fitness 

By advocate, I mean promoting two characteristics in particular.

The first is knowledge about fitness – in other words, for you to become an educated fitness, health and wellness consumer.  This entails matters like knowing the types of activities that are recommended and/or ill-advised, the various aspects of a sound fitness program, and possessing the skill to assess and manage your own fitness rather than remain wholly dependent on someone else always telling you what to do. 

The second is to adopt a healthy lifestyle for now and into the future.  This suggests that you personally embrace a healthy lifestyle and hold yourself accountable for sustaining it.  This last part is the reason for suggesting the first form of advocacy above.

i’m not an expert, and I won’t try to play one either

As part of the social good campaign, I will re-visit this subject often in the weeks ahead. 

The bulk of the information I provide will be based on nearly twenty years of collaborating with Dr. Charles Corbin, a now emeritus professor of Exercise and Wellness from a major university in the United States.  He is the content expert.  I merely worked with him over the years to package the content for distance and online learning.  Google his name if you want to go to the source of this information about fitness and wellness – and a quite renowned source, I might add – especially if you want to enlighten your understanding of how to incorporate more of both into your life.

Meanwhile, I will try to be a faithful conduit for advocating and promoting the pursuit of health and wellness; and I will never pretend to be anything more than just that and that alone.

My definition of success for this endeavor is to whet your appetite to learn more, to want to become an educated consumer and, most importantly, to nudge you toward adopting a healthy lifestyle if you haven’t already. 

Perhaps you’ll even find yourself advocating it to others, like family and friends.

25 Comments

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